Friday, January 4, 2008

Goal Setting for the New Year

As the new year picks up steam from the holiday lull it is important to start planning the steps necessary to be successful. Goal setting is a powerful tool to achieving success! (I was going to say "achieving goals" but if you don't have any goals then you can't reach them!) That leads to the next question: Why set goals?

Picture yourself trying to shoot an arrow at a bulls eye target with your eyes closed. Can you do it? Maybe. However, most probably not! Same thing goes for success! If you can't see it, how can you achieve it? The best way to achieve success is to define it by setting goals.

How far out should you set goals? Depends on how big your goals are. At a minimum you should set goals for the next year. I prefer to set goals over a three year period. I then break them down to annual goals, quarterly goals and weekly goals.

For our company we use the holiday lull in business to begin planning for the new year. The first step is to have a brain storming session with the key players in the company. Typically, that would be department heads. In this session we throw out every conceivable goals that we want to accomplish. Generally, we come up with 30 to 40 goals.

Out of these goals we identify 4 to 5 major goals for the next one to three years. We then organize the remaining goals underneath the major ones with targeted completion dates. Next, we identify quarterly milestones for each goal leading up to completion. Finally, we assign these goals to departments or functions in the organization.

Once completed we have a road map to success. However, this in itself is not enough. The last step in goal setting is to assign these goals to individuals within the organization. Their performance evaluations and bonuses are then tied to how effective they are in achieving the company goals.

Does this process work? We have been using it for ten years. Each year we are setting higher and higher goals for the organization. Do we achieve them all? No, we do not. But if we achieve 50% we are much farther along than without them. Remember; if you don't aim for a target, then you won't hit it!

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Monday, September 10, 2007

What an Entrepreneur wants from a CFO/Controller!

Most accountants are trained at identifying problems. In fact, as a profession they excel at identifying problems and minimizing ristks. Two excellent expamples of this skill is the audit and tax compliance areas of public accounting.

Entrepreneurs are looking for something more from their CFO/Controllers. They take risks and solve problems everyday. They often get tired of carrying all of the company's problems on their shoulders. They want team members to help them navigate the challenges of the day!

So the next time you identify a problem in the company, develop a solution at the same time! Over time the entrepreneur will rely on you more and more to shoulder the responsibility of managing the company.

Since we don't have all of the answers, use outside resources for problem solving. WikiCFO is an excellent repository for CFO/Controllers of entrepreneurial companies. Use this tool to bring the solution not just the problem!

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